Topic page for Coca-Cola Enterprises at ±±¾©Èü³µpk10 UK

±±¾©Èü³µpk10 UK topic page, a collection of Coca-Cola Enterprises articles and analysis

Articles: 6 Results
Simon Miles, digital director, Coca-Cola Enterprises
July 02, 2014 by Simon Miles

Use digital technology and personalisation to beat the discount challenge

Highly targeted digital marketing can help brands retain customer loyalty, writes Simon Miles, digital director at Coca-Cola Enterprises.

Coca-Cola Enterprises: UM London wins media
April 04, 2014 by Mark Banham

UM London wins £5m Coca-Cola Enterprises media

UM London has been awarded the £5 million media planning and buying account for Coca-Cola Enterprises, the GB distributor of

Diet Coke: TV ad features three female puppets
March 11, 2010 by Joe Thomas

Diet Coke fashion-themed TV spot kicks off major brand campaign

LONDON - Coca-Cola is to launch the latest TV ad for its Diet Coke brand this Sunday (14 March), introducing

Coca-Cola: Piccadilly Circus sign will be switched off for an hour
March 10, 2010 by Joe Thomas

Coca-Cola to switch off Piccadilly Circus sign

LONDON - Coca-Cola Great Britain (CCGB) is continuing its support of WWF's annual Earth Hour, by again switching off its

Gordon's Gin: in drinks push
March 10, 2010 by Gemma Charles

Diageo and Coca-Cola Enterprises join for £4m mixer and spirit push

LONDON - Coca-Cola Enterprises (CCE) and Diageo Great Britain (Diageo GB) have teamed up to launch their biggest joint marketing

AtmAD campaign: voucher offering £1 off Peartiser or Fruitiser
May 12, 2009 by Andy Thompson

Appletiser's ATM coupon proves a winner

Challenge: Coca-Cola Enterprises needed an innovative and effective campaign to help generate product awareness and sales of Appletiser's two flavoured